Designer Riccardo Tisci’s latest NikeLab collaboration arrives this month in the form of a mid-top Air Max 97, a first for the traditionally low-top runner. Before the collab hits shelves on March 26, Tisci spoke with Nike about the sneaker’s lasting impact on Italian culture and street style.“The Air Max 97 had a huge influence and impact on Italian culture,” Tisci said.“It’s an iconic, young shoe of the ’90s. At the time, I was involved with DJs and music, and in the clubs, the people leading the big waves were wearing Air Max. That period has a lot of history. It was the first meeting of sportswear and fashion.”
The future is about honesty,” Tisci said. “Everything people want seems to be honest, to be real. People want honest clothes, honest shoes, honest everything. This is really what people look for, design-wise, color-wise, and in fashion and in the way people dress.”“[The Air Max 97 Mid R.T.] is super-honest and super-classic,” he said. “When things are very honest, they are modeled forever.”Riccardo Tisci’s Nike Air Max 97 Mid R.T. will be available exclusively from select NikeLab stores and.